Tag Archives: Mobile Advertising
We do Click to Call, Part 3: User Experience
Last week, I wrote a fair bit about our approach to call advertising. If you read any of that, you now know that we’re zealots with regard to Click-to-Call inbound lead generation. We like it for lots of reasons. It’s … Continue reading
We do Click to Call!
This post goes out to a much-appreciated client who emailed me last week to ask if we ‘do any Click to Call advertising.’ I’m thankful for the email for two very significant reasons: The answer is YES! We do lot’s … Continue reading
Exciting news for the mobile space!
“The Mobile Movement Study” released by Google in partnership with OTX MediaCT in April 2011 contains so much exciting information about the mobile industry and where it is headed. One really exciting tidbit was the fact that 82 percent of … Continue reading
Mobile media in 2010 and what it means for the future
ComScore released a white paper titled “Mobile Year in Review 2010” which contains a lot of exciting information about the mobile marketing space and its very bright future. With mobile media being a very new channel for reaching consumers, as … Continue reading



