Last week, I wrote a fair bit about our approach to call advertising. If you read any of that, you now know that we’re zealots with regard to Click-to-Call inbound lead generation. We like it for lots of reasons. It’s logical. And, fun. Mostly though, it aligns the three parties of a lead transaction – something that we think is very important.
Ever handy, our creative team was good enough to draw out a flow chart of how the user experience shakes out within our network. That’s shown below; hopefully it lends clarity to the process that an anecdotal description might lack.
That’s it for today. I hope the pictures are helpful!